Boutique. Bespoke. Personalized Digital Marketing Consultants for the Hospitality Industry.

Fig Digital Media

Digital word of mouth is shared with millions of people. Are you a part of that conversation? We can help make your social media truly social. 

You have a business plan, do you have a marketing plan to communicate it to your customers? Does your marketing plan include social media strategy?

According to Forbes, 90% of consumers are checking out your social media pages and reading online reviews before coming through your doors. If you are not active on Facebook, Instagram and Twitter, you don’t exist in the eyes of today’s consumer. We can help you change that!



  • Did you know?
    • Facebook has over 2.27 Billion monthly users as of Q3 2018, according to Statista.
    • Instagram has over 1 Billion monthly users as of June 2018, according to Statista.
    • The hashtag #FOOD has over 304 Million posts on Instagram as of November 2018!


What we do


Project Management

Easy and streamlined process with one contact to oversee your social media and digital marketing.

Social Media and Digital Brand Assessment

Optimize your social media pages to strengthen your online presence to make it easier for your customers to find you.

Social Media Content Creation

Creative social media content for increased brand awareness, crafted specifically for your market.

Facebook and Instagram Ads

Reach new potential customers in your area with targeted Facebook and Instagram ads.

Email Campaigns

Stay top of mind with your customers through strategic and creative email campaigns. 

Influencer Marketing

Establish successful relationships with vetted media and local influencers.

Marketing Strategy and Editorial Calendar

Integrate social strategy into your marketing plan and create engaging content to post at the right time. Never miss a holiday or promotion opportunity again!

Online Courses and Training

Get the best Return on Your Investment with expert guidance in social media and digital marketing best practices. Whether you do it yourself or manage those who do, we will teach you how.

Photography and Video

Visually dynamic and drool-worthy photography and video is a must for all food businesses. We can create it for you!

Why we are different

  • We can provide you with strategy and training for you to do your social media tasks yourself, work in tandem with a PR agency or anyone you’ve hired to do your marketing, or we can do the work for you and save you time and effort.
  • We are not a traditional marketing / PR agency. We offer personalized digital marketing consulting for the hospitality industry with a special focus on restaurants and food businesses.
  • We combine the expertise of corporate marketing executives, the savvy of active food bloggers and social influencers and the knowledge of food and wine writers and educators and are ready to help you conquer social media.

Who We Are

Christina Thomas

Christina Thomas

Founder / Publisher of

  • 20+year Hospitality Industry professional with executive positions in marketing and operations of high volume hotel & restaurants.
  • Hospitality marketing consultant and organizer of food service social media training programs for food’preneurs and restaurants to help them enhance their social media, digital and influencer marketing efforts.
  • Founder / Publisher of – culinary travel website, voted best local blogger by Orlando Magazine, Named one of Where Orlando magazine’s 2018 Orlando “Tastemakers & Trendsetters”.  Avid foodie on a mission to #MakeSomedayHappen one delicious bite, sip and trip at a time. Follow along @GoEpicurista
Lisa Wilk

Lisa Wilk

Founder / Publisher of TasteCookSip.Com

  • Digital and Social media consultant, creating dynamic visual and captivating written content with branding strategies and initiatives.
  • Founder / Publisher of TasteCookSip.Com,  focusing on the most delicious food experiences about town and at home. Freelance writer and photographer.
  • Named one of Where Orlando magazine’s 2018 Orlando “Tastemakers & Trendsetters”. Named one of Orlando Weekly’s 2018 “Foodie Instagram’s everyone should be following”. Six-time Epcot International Food and Wine Festival presenter. Follow along @TasteCookSip & @WineChix
Jennifer Graddy

Jennifer Graddy

CEO, Jenn Graddy Digital

  • 20+ year digital marketing and technology professional serving a variety of different industries both from Fortune 500 corporate level and marketing/advertising agency level.
  • CEO of Jenn Graddy Digital, a women-owned Orlando, FL-based virtual digital consultancy focused on helping small businesses achieve results through organic digital marketing. Specialties include website development and SEO.
  • Founder / publisher of Orlando Connections, a lifestyle website covering local restaurants, theme parks and Florida lifestyle. Follow along @OrlandoConnect

Get in Touch! Say Hello!

Get your social media working for you!

Schedule your complimentary evaluation call now!